LAUNCH WITH CONFIDENCE, MAKE SALES FAST, AND BUILD A STORE BUYERS RETURN TO

A step-by-step strategy to build launch-day buzz, convert browsers into buyers, and turn one-time shoppers into loyal fans.
LAUNCH WITH CONFIDENCE, MAKE SALES FAST, AND BUILD A STORE BUYERS RETURN TO

A step-by-step strategy to build launch-day buzz, convert browsers into buyers, and turn one-time shoppers into loyal fans.
Does this sound like you?
- Your product is great, but online it feels like no one cares—or even sees it.
- Your scared to waste more time trying random things that don’t work.
- You don't have a big audience or influencer connections.
- You’re posting, boosting posts, updating your site… and still hearing crickets.
- You’ve followed all the advice; run ads, posted on social media, maybe even hired an agency, but your website still isn’t converting the way you hoped, or it's a ghost town.
- You get sales here and there, but there’s no loyalty, no repeat buyers, and you’re relying on paid ads just to survive.
- You feel stuck competing on price because nothing makes your brand stand out—and it feels like customers could buy the same thing from anyone.
- Deep down, you worry your store is forgettable, replaceable, and never going to become the brand you dreamed of building.
Does this sound like you?
- Your product is great, but online it feels like no one cares—or even sees it.
- Your scared to waste more time trying random things that don’t work.
- You don't have a big audience or influencer connections.
- You’re posting, boosting posts, updating your site… and still hearing crickets.
- You’ve followed all the advice; run ads, posted on social media, maybe even hired an agency, but your website still isn’t converting the way you hoped, or it's a ghost town.
- You get sales here and there, but there’s no loyalty, no repeat buyers, and you’re relying on paid ads just to survive.
- You feel stuck competing on price because nothing makes your brand stand out—and it feels like customers could buy the same thing from anyone.
- Deep down, you worry your store is forgettable, replaceable, and never going to become the brand you dreamed of building.
You’re not failing because you’re not working hard enough, or because your products aren’t good.
The truth?
Most e-commerce stores struggle because their website isn’t built to sell, their launches don’t create excitement, and they don’t have a loyal audience waiting to buy.
That’s why over 90% of e-commerce brands fail—not because their products aren’t amazing, but because:
- Their messaging doesn’t make customers feel, “I need this now.”
- They launch to silence because no one is waiting to buy.
- They rely on one-time buyers or paid ads just to survive, without a plan to turn shoppers into repeat customers.
I see it all the time:
- Product pages loaded with features but no emotional pull…
- Messaging that talks about the product, not the person buying it…
- And no pre-launch buzz or email list of buyers ready to shop—so every new product feels like starting from zero.
- Frustration around why nobody knows why they should buy and why they will love it.
Until these things are fixed, you’ll keep paying for traffic that doesn’t convert, constantly chasing new buyers instead of building loyal customers who come back again and again.
And that means staying stuck competing on price while someone else with half your talent is making the sales you deserve.
You’re not failing because you’re not working hard enough, or because your products aren’t good.
The truth?
Most e-commerce stores struggle because their website isn’t built to sell, their launches don’t create excitement, and they don’t have a loyal audience waiting to buy.
That’s why over 90% of e-commerce brands fail—not because their products aren’t amazing, but because:
- Their messaging doesn’t make customers feel, “I need this now.”
- They launch to silence because no one is waiting to buy.
- They rely on one-time buyers or paid ads just to survive, without a plan to turn shoppers into repeat customers.
I see it all the time:
- Product pages loaded with features but no emotional pull…
- Messaging that talks about the product, not the person buying it…
- And no pre-launch buzz or email list of buyers ready to shop—so every new product feels like starting from zero.
- Frustration around why nobody knows why they should buy and why they will love it.
Until these things are fixed, you’ll keep paying for traffic that doesn’t convert, constantly chasing new buyers instead of building loyal customers who come back again and again.
And that means staying stuck competing on price while someone else with half your talent is making the sales you deserve.

That’s why I created the "Brand Built To Convert" Program.
This self-paced program for early-stage founders and small e-commerce brands who want more than just a nice-looking store and to run more ads, you want real results.
In this program, you’ll learn how turn your website into a high conversion site that drives sales, design a brand buyers remember and return to, and launch with confidence using campaigns that create buzz and generate sales from day one.
You’ll also build a repeatable system that attracts new customers, turns them into loyal buyers, and grows your store without wasting money on ads that don’t work.
With clear guidance, plug-and-play templates, and tools like the Pre-Launch Campaign Toolkit and Repeat Buyer Framework, you’ll have everything you need to turn browsers into loyal customers and finally see momentum in your sales. A repeatable system you can use to generate more sales every time you add a new product or feel like you need a revenue push.
I’m Aimee Montgomery, a seasoned e-commerce expert and macro influencer with a track record of delivering unparalleled results and building thriving personal brands from the ground up.
With over $5 million in sales from my own product-based business ( a key to that was establishing a subscription) and I have sold not only my own products with organic viral content I have also sold stores out of their products in 48 hours . . .
I know what it takes to thrive in the competitive world of e-commerce and to get buyers.
From TikTok, Instagram, Pinterest to YouTube, I’ve mastered every aspect of the influencer journey, and now I’m ready to share my expertise with you.
For 7 years I promoted celebrities online, TV shows, became a TV host myself and as a CMO managed multi-million dollar e-commerce stores.
From creating product for TV to fulfillment. I have increased the influence of all of my clients and helped them to start to make money harnessing their influence.
Never get real results with any course you have taken?
I get it. That’s why this isn’t another passive course. It’s practical, proven, and built from the same framework that’s driven millions in sales for brands just like yours. It is the starting point I bring brands through to increase revenue by up to 60%. I also make it easy enough that you can harness AI to do the heavy lifting.
Does it work for restricted products like CBD or Supplements?
Yes. While you may not promote your specific product in ads or social media I will teach you how to get buyers into your email list so you can run your launch to your email list.
Still building and not quite ready to get sales?
This course was made for the before — not the after. If your store isn’t converting, now is the time to get your foundation right so future growth actually works when you launch.
How much time will it take you to complete the course?
You’re wearing 27 hats and time feels like your most limited resource. But if your messaging isn’t converting, every day you wait is costing you sales. This mini-course takes less time than a Netflix binge — and it gives you what most founders spend months trying to figure out: a brand that actually sells. You can binge this in a weekend and walk away with a message that moves product. That’s time earning, not time wasted. This is not just another course with 0 results. It is the foundation and where you begin building the store of your dreams online.


What You Will Get By Taking This Course
What You Will Get By Taking This Course
- Confident Conversions: Your store is built to turn visitors into loyal buyers, so you can focus on growth instead of guessing what’s broken.
- Launch Like a Pro: You have a repeatable system to build hype, grow a waitlist, and create launch-day momentum—so you experience real excitement and real sales from day one.
- Sales, Fast: Your first consistent sales roll in—without a big audience—because your website and launch strategy are built to convert.
- Predictable Growth & Repeat Buyers: You know how to keep customers coming back with loyalty-building offers like launches—turning one-time shoppers into repeat buyers who fuel long-term growth.
- Content That Sells: You know exactly what to post and say to attract the right customers and drive sales during your launch.
- Standout Brand: You stop competing on price or relying on marketplaces because you’ve built a unique brand buyers connect with and trust.
- Bigger Orders & Deeper Loyalty: You create signature offers and experiences that increase order value and make your store feel like a community, not just a transaction.
- Community Power: You build an emotionally connected community of buyers who keep coming back because they love your story and trust you as their go-to expert.
- Live Selling Confidence: You go live with confidence, even without a social media presence connect authentically, and turn viewers into buyers in real time; without feeling pushy or awkward.
- Brand Clarity & Leadership: You finally know what makes your brand unforgettable, show up with confidence, and lead your niche as a trusted authority.
Founding Member Special Access – Limited Time Only
This course is being released as a live experience for our founding members. You’ll get instant access to the welcome module and first lessons right away, and new modules will drop live over the coming weeks based on your feedback. This is your chance to shape the training, get direct access to me, and lock in the lowest price before the doors close on August 1.
- Confident Conversions:
Your store is built to turn visitors into loyal buyers, so you can focus on growth instead of guessing what’s broken. - Launch Like a Pro: You have a repeatable system to build hype, grow a waitlist, and create launch-day momentum—so you experience real excitement and real sales from day one.
- Sales, Fast: Your first consistent sales roll in—without a big audience—because your website and launch strategy are built to convert.
- Predictable Growth & Repeat Buyers: You know how to keep customers coming back with loyalty-building offers like launches—turning one-time shoppers into repeat buyers who fuel long-term growth.
- Content That Sells: You know exactly what to post and say to attract the right customers and drive sales during your launch.
- Standout Brand: You stop competing on price or relying on marketplaces because you’ve built a unique brand buyers connect with and trust.
- Bigger Orders & Deeper Loyalty: You create signature offers and experiences that increase order value and make your store feel like a community, not just a transaction.
- Community Power: You build an emotionally connected community of buyers who keep coming back because they love your story and trust you as their go-to expert.
- Live Selling Confidence: You go live with confidence, even without a social media presence connect authentically, and turn viewers into buyers in real time; without feeling pushy or awkward.
- Brand Clarity & Leadership: You finally know what makes your brand unforgettable, show up with confidence, and lead your niche as a trusted authority.
Founding Member Special Access – Limited Time Only
This course is being released as a live experience for our founding members. You’ll get instant access to the welcome module and first lessons right away, and new modules will drop live over the coming weeks based on your feedback. This is your chance to shape the training, get direct access to me, and lock in the lowest price before the doors close on August 8.
Who This Course Is For
Who This Course Is Not For
What is in the course?
- High-Converting Website and Product Page Training
Your website is your most powerful salesperson—and in this training, you’ll learn how to make it convert. You’ll discover what really drives customers to buy, from using the right images and crafting copy that resonates to building trust and creating an experience that feels professional and unforgettable.
We’ll cover how to connect emotionally with your ideal customer, communicate why your product matters, and design product pages that naturally guide visitors to purchase. By the end, you’ll know exactly how to turn your website into a high-conversion experience that gets more sales from the traffic you already have.
This will be the foundation for your launch and reduce the chance of your launch failing due to poor conversion and sales pages or having a strong enough offer.
- Pre‑Launch Audience Building Blueprint
Imagine launching a new product, collection, or promotion and having customers lined up, ready to buy from day one; even if you don’t have an existing audience or a big ad budget.
In this module, you’ll learn how to create excitement and demand before you even launch, building a list of buyers who are eager to shop the moment you launch. You’ll see how to use simple waitlist pages, buzz-building social teasers, and short campaigns that create urgency and momentum.
By the end, you’ll have a repeatable system for turning every product release into a mini event—one that consistently generates revenue spikes and gets your store growing faster with every launch.
- Pre‑Launch Campaign Toolkit
Take the stress and guesswork out of launching with this ready-to-use toolkit designed to help you build excitement and drive sales before your product even drops. You’ll get a customizable Landing Page Template & Copy so you can have a polished, high-converting waitlist page live in under 30 minutes.
Use the included 3-Email Waitlist Sequence to nurture and warm up your subscribers, turning them into first-day buyers who are ready to shop the moment you go live. Plus, follow the Social Media Countdown Content Calendar to create buzz, build anticipation, and keep your audience engaged without wondering what to post. This plug-and-play system gives you everything you need to launch like a pro—even if you don’t have a big audience yet.
- Conversion-Ready Content Sales Worksheet
This worksheet takes the guesswork out of creating social media content that actually drives sales. Instead of wondering what to post for your launch, you’ll have a simple framework to plan content that connects with your ideal customers, builds trust, and drives sales. These content pillars are designed to save you time, eliminate the stress of coming up with a clear path for posts that convert followers into buyers. If you desire to run ads to amplify your efforts you will have assets to do so.
- Exclusive Access To My 2,300-Member Facebook Group
As part of Brand Built To Convert, you’ll gain exclusive access to my private Facebook community of over 2,300 engaged members. This isn’t just a group—it’s your personal testing ground where you can promote your products, test your offers, and refine your messaging before launching to the masses. You’ll receive real feedback from real people, giving you the confidence to move forward with strategies that work, while connecting with like-minded ecommerce founders who are also focused on growth and success.
What is in the course?
- High-Converting Website and Product Page Training
Your website is your most powerful salesperson—and in this training, you’ll learn how to make it convert. You’ll discover what really drives customers to buy, from using the right images and crafting copy that resonates to building trust and creating an experience that feels professional and unforgettable.
We’ll cover how to connect emotionally with your ideal customer, communicate why your product matters, and design product pages that naturally guide visitors to purchase. By the end, you’ll know exactly how to turn your website into a high-conversion experience that gets more sales from the traffic you already have.
This will be the foundation for your launch and reduce the chance of your launch failing due to poor conversion and sales pages or having a strong enough offer.
- Pre‑Launch Audience Building Blueprint
Imagine launching a new product, collection, or promotion and having customers lined up, ready to buy from day one; even if you don’t have an existing audience or a big ad budget.
In this module, you’ll learn how to create excitement and demand before you even launch, building a list of buyers who are eager to shop the moment you launch. You’ll see how to use simple waitlist pages, buzz-building social teasers, and short campaigns that create urgency and momentum.
By the end, you’ll have a repeatable system for turning every product release into a mini event—one that consistently generates revenue spikes and gets your store growing faster with every launch.
- Pre‑Launch Campaign Toolkit
Take the stress and guesswork out of launching with this ready-to-use toolkit designed to help you build excitement and drive sales before your product even drops. You’ll get a customizable Landing Page Template & Copy so you can have a polished, high-converting waitlist page live in under 30 minutes.
Use the included 3-Email Waitlist Sequence to nurture and warm up your subscribers, turning them into first-day buyers who are ready to shop the moment you go live. Plus, follow the Social Media Countdown Content Calendar to create buzz, build anticipation, and keep your audience engaged without wondering what to post. This plug-and-play system gives you everything you need to launch like a pro—even if you don’t have a big audience yet.
- Conversion-Ready Content Sales Worksheet
This worksheet takes the guesswork out of creating social media content that actually drives sales. Instead of wondering what to post for your launch, you’ll have a simple framework to plan content that connects with your ideal customers, builds trust, and drives sales. These content pillars are designed to save you time, eliminate the stress of coming up with a clear path for posts that convert followers into buyers. If you desire to run ads to amplify your efforts you will have assets to do so.
- Exclusive Access To My 2,300-Member Facebook Group
As part of Brand Built To Convert, you’ll gain exclusive access to my private Facebook community of over 2,300 engaged members. This isn’t just a group—it’s your personal testing ground where you can promote your products, test your offers, and refine your messaging before launching to the masses. You’ll receive real feedback from real people, giving you the confidence to move forward with strategies that work, while connecting with like-minded ecommerce founders who are also focused on growth and success.
WHAT CLIENTS HAVE SAID
Aimee helped me sell out of thousands of dollars worth of products in just days. She definitely knows the secrets and proven strategies for success in digital marketing and social media. Aimee also helped me fill a webinar of over 100 people in just days. No paid ads. Just content and strategy.
CARLY NEUBERT, BA, NC, HEALTHY HABITS LIVING
I followed Aimee's strategy to increase my store sales at a desperate time during and right after the pandemic. Our sales were down and no matter what I did I couldn't produce more sales. Aimee has given me better results with increasing my revenue than any other marketing agency I have worked with!
PATRICK SMITH, EWATER
When Aimee started to work with us we had a broken fulfillment system, never ending customer complaints, and we were close to having to close doors. After working with Aimee we resolved our fulfillment issues, we increased our sales and we were able to bring in well over two million dollars every month. The secret was diving into solving what wasn't working and nailing our messaging.
LARRY MAURILLO, BHM TV NETWORK
Learn how to write product pages that convert, connect emotionally with your audience, and clarify your brand so it actually sells. You’ll stop wasting money on the wrong support and finally start gaining traction—with zero fluff, just real clarity and direction.
100% Money Back Guarantee
We’re so confident in the power of this course that we offer an unconditional, 15-day money-back guarantee. If you apply everything in this course and don’t see an improvement in conversions, we’ll give you a full refund. You either get the results you want or you get your money back. It’s as simple as that!
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