EP 277 How to Turn an Idea Into a Profitable Invention
HOW TO BRING AN IDEA TO MARKET
Brian Fried is an inventor, entrepreneur, author, and innovation expert who has spent more than 20 years helping inventors and entrepreneurs transform ideas into successful businesses. From appearing on QVC to launching the National Inventor Club and developing AI-powered tools for inventors, Brian has guided countless innovators through the journey of licensing, manufacturing, marketing, and bringing products to market. He’s also preparing to teach entrepreneurship and consumer discovery at the college level, continuing his mission to help others turn great ideas into reality.
In this podcast you will learn:
- How to determine whether an invention is worth pursuing before investing heavily in it
- The first steps to take when you think you have a million-dollar idea
- Why researching existing products and intellectual property should happen early
- How customer discovery can prevent costly product-development mistakes
- The differences between licensing an invention and manufacturing it yourself
- How to create a competitive advantage that makes your product harder to copy
- Where inventors commonly get stuck between having an idea and making money from it
- How AI can help inventors research, visualize, evaluate, and improve their ideas
- Why getting brutally honest customer feedback is more valuable than asking friends and family
- How one successful invention can become the foundation for a larger brand and business
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