About Aimee Montgomery, Founder & Marketing Expert
All About My Credentials
- Top Podcast #5 In The Nation in 2019
- 5 Million In Sales My Own Product Based Business
- 150 Million Generated In ONE campaign writing sales letters, have averaged 2M a month with 2 sales letters for client
- Proven Track Record For Solving Problems for Fortune 500 C-Suite
- Proven Background In Marketing & Coaching Public Figures
- Robbins-Madenes Strategic Intervention Coach With Over 23 Years Public Speaking and Coaching Experience
- Certified Digital Marketer in Content Marketing, Email Marketing, Ecommerce, Customer Acquisition Specialist, Value Optimization Specialist, Search Marketing/SEO Specialist, Social & Community Specialist, Direct-Response Copywriting Specialist
Building On The Hearst Legacy
At A Call To Thrive, we believe in the power of storytelling and innovation—values that run deep in my family history.
As a first cousin of media magnate William Randolph Hearst, I’ve always had a unique connection to one of the pioneers of modern media and communication (Some might even say the “Father of Media”)
I didn’t have the opportunity to know him personally and only have spoken to a few of my cousins on occasion. I was told I could vacation at the Hearst Castle being related, but between you and me, I am sure that also comes with actively giving to the Hearst Foundation and being a loyal supporter.
I just never really found a need to visit and find out aside from speaking with a cousin about it…
While I am sharing, it is nice to know I am related to him through Phoebe Apperson Hearst (his mother), who has been mostly knowing for starting the PTA and had a passion for learning.
His legacy of transforming the media industry serves as a source of inspiration in how I approach marketing today and in some small way inspires me to keep his legacy alive in marketing.
Just as Hearst revolutionized the way people engaged with news, we strive to transform the way brands connect with their audiences. Our agency blends creativity, data-driven strategies, and cutting-edge technology to ensure your message reaches the right people, at the right time, in impactful ways.
My focus has been neuromarketing, advertising psychology, human behavior and the modern day “yellow journalism” which is the use of hooks, and emotional content to get attention online (but used ethically).
I honor my history while carving my own path forward—helping clients build brands that stand the test of time. “We make brands and people famous”.
Looking For Fractional CMO Support?
When it comes to hiring a Fractional CMO for your organization it is important to hire the right resource for the right reasons.
After years of research, Gallup identified 10 innate talents that successful business builders share.
The Business Profile 10 provides an overview of who you are as a business builder (out of 3 top categories) and who you need to partner with to succeed.
My role is Expert and my top strengths in order are RISK, DISRUPTOR, KNOWLEDGE AND SELLING. My passion is problem solving.
I am most successful in partnering with the Rainmaker (those focused on making money and master promotors) and Conductors ( those focused on talent management and building people).
My strength in managing teams is in the ability to delegate, discovering how each individual is different and can work together for productivity. But you will want your talent manager to be the one who focuses on building the individuals and creates the team.
It is important to consider these elements as you determine if I am a good fit for your organization. While sometimes I get requests to manage talent, that is not my focus. I offer training and strategy and find the highest forms of productivity.
In taking emotional intelligence assessments I score 100% in my people skills and emotional intelligence. My weaknesses when not in my A game is a tendency to want to fix things that may not need fixing which is often overcome by asking more questions.
Welcome to A Call To Thrive Digital Marketing Agency, where cutting-edge strategies and unrivaled expertise converge to transform your digital presence. I’m Aimee, the founder and Marketing Expert behind this dynamic agency, bringing over 30 years of experience in strategic relationship management, business development and marketing.
Digital Marketing Experience Highlights
As a Fractional CMO and agency owner, I’ve been at the forefront of developing marketing plans and strategies for hundreds of businesses, showcasing a unique blend of creative and analytical prowess. I’ve created and delivered over 2,000 pieces of tailored social media content, seamlessly blending my skills in video editing and social media optimization.
My leadership acumen is further reflected as I’ve led and managed proficient marketing teams, steering campaigns for clients that consistently exceed expectations. Crafting high-conversion website homepage copy, developing story brand messaging, and designing compelling sales pages are among my specialties, all tailored to resonate with the target audience and drive conversions.
My team has developed several websites and we have run successful ads that have generated leads and sales for my clients with Facebook, LinkedIn and Google Campaigns.
My expertise runs deep, encompassing everything from website copywriting to executing robust marketing campaigns to creating entire brand messaging for clients.
I’m particularly proud of the work I did in crafting persuasive email marketing that played a pivotal role in increasing an e-commerce business’s revenue by 30%. As well as seeing more than one business go from lack of clients to consistent flow after I have crafted their brand messaging.
EXPERIENCE PRIOR TO STARTING MY AGENCY:
Marketing Director/CMO at LHM: Transformed the digital footprint of a nonprofit to Israel and TV show, achieving over 900% growth in social media. My adeptness in running Facebook ads yielded thousands of new leads and donors. Additionally, my strategies filled events to capacity, methodically built out the organization’s sales funnels including copywriting and lead generation, and drove significant revenue growth. I also led the development of API documentation for them to connect a very old customer service data base to Active Campaign. Planned the designed the of a new website including writing all of the copy as well and planning the SEO and customer journey. Managed a team of 30 including developers, videographers, graphic designers, project managers and media buyers.
Partner Program Manager and Marketing Project Management at KCM: My leadership extended beyond the realm of digital marketing, as I successfully managed the campaign to purchase Tyler Perry’s airplane. I had the exclusive responsibility for all partner communications through direct mail and crafted the annual report. Winning them the Silver Play button from youtube by growing it by over 900%, I then was trained directly by YouTube on how to grow channels. I then trained the TV production team and grew their TV Network channel, which went from 12 subscribers to half a million.
Marketing Director at BHM: Here, my role was multi-faceted for products to air on TV, stretching from creating mockups for TV, managing the entire product lifecycle, ensuring efficient inventory management, to addressing and rectifying a nine-year backlog in fulfillment. My crafted sales letters were not just persuasive but also lucrative, generating an impressive $1 million monthly.
Deloitte Consultant 2007 -2014
Over 10,000 project hours in Telecom, Media, Consumer Business, Industrial Products, Federal Government, Energy, Health Care
Area: Strategic Relationship Management and Marketing
Some Clients Served included NIKE, Amazon, T-Mobile, Costco, Bill Gates Foundation, Vulcan/Paul Allen, Univar, Puget Sound Energy, Federal Government, RealNetworks, Expedia etc.
Client Service Plans included solving the problems of CEOs with services, then creating marketing to sell those services, presenting these solutions to Partners.
RFPs/Proposals/Orals: Development of proposals, orals and RFP responses. Winning projects worth up to $54 Million
Account Management: internal management of accounts through project management, development of training, onboarding teams. onsite project management and designing the strategy and vision for the account.
- Wise Women facilitator for all key C-Suite Women in the NW
-Alumni & Client Event Facilitator for NIKE, T-Mobile and Amazon
Formal Education Deloitte University/Harvard Business School
- Strategic Client Communications
- Business Chemistry, Using Science To Improve The Art of Relationships
- Driving Innovation To Clients
- Mindset of A World Class Innovator
- Strategic Relationship Management For Business Development
- Certified Industry Practitioner in Telecom, Media, Consumer Business and Industrial Products
Few Highlights:
- Briefed on the capture of Bin Laden by the team who proposed where he was located. Learned crisis communication and how to respond with precise information when under pressure.
-Managed the largest account in the nation
-Led the Global Account Management Initiative
My Businesses
- Former CEO, AMM Nonprofit (Published 3 books, podcast 75K listeners, speaker and minister)
- Product Based Business In Essential Oils (Over 5 Million in Sales)
- Aimee’s Spa (Invented an anti-aging cream and sell other spa products)
- A Call To Thrive Digital Marketing Agency
- Distinctive Web Design (Web developer)
- BargainGate eCommerce (Amazon and Shopify Store)
Other Education Beyond Deloitte/Harvard
- BS Degree, Professional Development and Business Development, Southwestern University
- Counseling & Psychology. Southwestern University
- Robbins Madanes, Strategic Intervention Coaching
- Web Development, SQL, Oracle, ASP, xCode, Bellevue Community College
Digital Marketing Certifications
- Ecommerce Marketing Specialist
- Customer Acquisition Specialist
- Value Optimization Specialist
- Email Marketing Specialist
- Search Marketing Specialist (SEM/ SEO)
- Certified Content Marketing Specialist
- Social and Community Specialist
- Direct-Response Copywriting Specialist
Personal Development Experience
Robbins-Madanes Training
Trained as a Strategic Intervention Coach, I employ principles of human psychology, NLP, and peak performance to empower individuals and organizations.
– 8 Years of Bible College, including cross-cultural communications
Life Coaching Journey
Beginning formal ministry in 1997, I’ve been privileged to:
- Coach celebrities and public figures.
- Publish 3 books through my nonprofit started in 2008.
- Aid individuals in various life aspects such as marriage counseling, suicide prevention, trauma support, and more.
- Traveling minister, public speaking across the US and in Italy.