EP 267 CREATING MORE THAN A PRODUCT: THE STORY OF CHOOBIES
HOW TO BUILD A BRAND PEOPLE TRUST FROM DAY ONE
Zach Braman entrepreneur and founder, a husband, father, and brand builder who’s on a mission to reinvent children’s footwear through innovation, purpose, and storytelling. Alongside his wife, he’s building a fast-growing ecommerce brand centered around solving real problems for parents. From barefoot shoe for foot health and development to an AirTag-compatible safety feature designed to give families peace of mind.
In this podcast you will learn:
- How Zach and his wife left the traditional path to build a business rooted in freedom and family.
- Why Choobies is more than a children’s shoe brand, and how it encourages kids to get outside and stay active.
- How the AirTag-compatible shoe feature was created to give parents more peace of mind.
- What it really takes to build trust with customers through product quality, service, and transparency.
- The emotional side of entrepreneurship, including imposter syndrome, pressure, and learning to stay grounded.
- How faith, family, community, and resilience have shaped Zach’s journey as a founder.
CONNECT WITH ZACH HERE
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